Established in 1977 by husband and wife team Bob Sr. and Michele Paolella, this family business has boomed since their little shop on Forbes Avenue in New Haven. In 1998, what had started out as a concept building became the new location for the dealership. Bob Sr. and Michele still play an active daily role in the business while their sons Bob Jr. and Ralph help run the company. At Brothers Harley-Davidson® it doesn't just feel like family… it is!
Brothers Harley-Davidson® was awarded Harley-Davidson® Motor Company's Gold Bar & Shield Circle of Achievement for the 2014 and 2011 calendar year and a silver bar & shield for 2015, 2013, and 2010. Brothers Harley-Davidson® earned the award for the northeast region based on their motorcycle and related product sales performance, an evaluation of customer service and satisfaction, and various operational measures.